Privacy Policy

Last updated: 16 September 2026
MuthoOps AI respects your privacy and aims to handle personal information responsibly and transparently. This Privacy Policy explains the types of information we may collect, how we use it, the platforms that may process it on our behalf, and the choices available to you.
1. Information We Collect
We may collect information that you provide directly to us, including:
name
business email address
telephone number
company name
job title
website
information about your business, processes or requirements
budget and implementation timeline
enquiry details and messages
information provided during calls or follow-up conversations
We may also collect technical information relating to your use of the website, such as browser type, device information, IP address and website activity where this is provided through website or analytics services.
2. Enquiry and Discovery Forms
When you submit an enquiry or discovery form, the information you provide may be used to:
understand your requirements
assess whether our services may be suitable
respond to your enquiry
qualify and route your enquiry
arrange calls or meetings
manage follow-up
maintain internal records relating to the enquiry
Information submitted through website forms may be processed using third-party form, workflow, database and CRM platforms that support our business operations.
3. AI-Powered and Automated Communications
Where you have agreed to be contacted by telephone, your enquiry may be followed up using an AI-powered or automated assistant.
These systems may use information you submitted through the enquiry process so that the conversation can be relevant to your request.
Depending on the system used, calls may generate operational information such as call status, call duration, summaries, qualification information, transcripts and follow-up actions.
AI-assisted systems are intended to support routine business processes. Human review or intervention may be used where appropriate, particularly when judgement, approval, sensitive matters or exceptions are involved.
4. How We Use Personal Information
We may use personal information to:
provide and improve our services
respond to enquiries
assess potential client requirements
design or implement business systems
manage client communications
schedule calls or meetings
maintain CRM and operational records
monitor the performance of workflows and systems
protect the security of our services
comply with legal or regulatory obligations where applicable
We do not use personal information for purposes that are incompatible with the reason it was collected without an appropriate basis for doing so.
5. Service Providers and Platforms
We may use third-party service providers to operate parts of our website, communications and business systems.
These may include providers of website hosting, online forms, automation and workflow systems, databases and CRM systems, cloud infrastructure, artificial intelligence services, voice and telephone services, email services, scheduling platforms, analytics, and payment or accounting services where applicable.
Only information reasonably necessary for the relevant process should be shared with these providers.
6. International Processing
Some technology providers may process or store information in countries different from the country in which you are located.
Where international processing occurs, we aim to use providers and arrangements that offer appropriate safeguards for personal information.
7. Data Retention
We aim to retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including managing enquiries, client relationships, business records, security and applicable legal obligations.
Information that is no longer reasonably required should be deleted, anonymised or otherwise appropriately disposed of.
8. Data Security
We take reasonable organisational and technical measures to protect personal information.
Depending on the relevant system, these measures may include:
controlled access
account permissions
secure authentication
multi-factor authentication
restricted sharing
system monitoring
appropriate access management
No electronic system can guarantee absolute security.
9. Your Rights
Depending on where you are located and the laws that apply, you may have rights relating to your personal information, which may include the right to:
request access to personal information
request correction of inaccurate information
request deletion in certain circumstances
object to or restrict certain processing
request information about how your data is used
withdraw consent where processing relies on consent
Requests can be made through the contact methods available on muthoops.com.
10. Cookies and Similar Technologies
The website may use cookies or similar technologies required for website functionality, performance, security or analytics.
Where consent is required for optional cookies, appropriate consent controls should be used.
11. Third-Party Websites
Our website may contain links to third-party websites or services.
We are not responsible for the privacy practices of third-party websites. Visitors should review the privacy information provided by those services.
12. Changes to This Privacy Policy
We may update this Privacy Policy as our services, systems or legal obligations change.
The latest version will be published on this page together with the date of the most recent update.
13. Contact
If you have questions about this Privacy Policy or how information is handled, please contact MuthoOps AI via info@muthoops.com or through the enquiry options available on this website.